SMPS Houston Webinar | Built to Grow: Understanding and Leveraging Data on AEC Buyers

 

October 09, 2024
2:00 PM - 3:00 PM
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Webinar

After many years of marketplace turmoil, the way companies buy architecture, engineering and construction services has evolved. But in what ways? And what does this mean for firms like yours?

Join Hinge’s Karl Feldman as he explores the latest industry data on how AEC firms are found, vetted and selected today. During the webinar, he will share key findings from Hinge’s research Inside the Buyer’s Brain and reflect on how firms like yours can adapt to changing conditions and stay relevant to your buyers. You’ll leave the session with practical, up-to-date insights you can use in your marketing and business development planning.

ABOUT OUR SPEAKER:

Karl Feldman is a Managing Partner at Hinge Marketing—the leading research-based branding, marketing, and website design agency for professional services firms. Karl also leads Hinge’s AEC practice where he guides Hinge clients through the complexities of modern marketing — from research and strategy to content marketing, brand building and high-performance website development. And if that wasn’t enough, Karl regularly writes in top industry publications and speaks about professional services marketing and strategy at events around the nation.


RSVP by 10/8/24 at 5 pm. No fault cancellation 48 hours in advance to [email protected].  Your webinar link will be emailed directly to you upon completion of your registration. Please save this for the event.

Tickets

$20.00 Member of SMPS Houston

$35.00 Not a Member of SMPS Houston

$20.00 Member of another SMPS Chapter OR a Group of Three or More from the same firm (price per person)


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